Wednesday, August 26, 2009
Metsa – Men’s Fall ’09 Look Book
Adobe InDesign & Photoshop
5.25¨ × 8¨
To promote Metsa’s first menswear collection, this look book communicates th ebrand’s concept of gifting. The decision was made to blur each photo and to use an androgenous female model to create mystery. The look book initially is viewed as readers spreads, but then is unwrapped to reveal a full bleed poster displaying the final look.